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Do you want your content to go viral? If yes, then create a content, which will attract the masses and make an appeal to share. Suppose you have written a blog, reflecting one of your best pieces and got only 100 visitors, how will you feel? Might be disappointing news for you, take a deep breath and focus on content marketing. Let’s follow the 10 steps and know how you can make content reach the right audience.
Make Your Content SEO friendly While producing content and deciding to content distribution ask yourself if the content is SEO friendly? SEO is a strategy through which one can obtain good traffic on the website, but to make people share the information a strong appeal should be there in
the content. A good content should be crisp, short, and simple which help in retaining customer’s interest and insist him to share it on social media.
Make your content shareable How can you make content shareable? Include a non-obstructive share button on the web page and give audience a chance to do the promotion for you. Make your content accessible, attractive and enjoy the promotion of your website.
Make Facebook your buddy Facebook, a very popular social media drives more traffic than any other social network. It’s a good practice to enhance the number of fans you have on Face book and engage your existing fans with your brand. Let’s update a latest post and increase the possibility of getting large shares, likes, and comments to enhance your business.
Content distribution via paid ads Search engine marketing paid ads service plays a pivotal role in putting the website at the top and is relatively cheap. Though this, you can reduce the cost while earning double.
Content syndication It is a strategy in which a copy of your website content will be posted on third party websites. It can be a complete copy or a part of it. By doing this, your content will become accessible to a large number of audience also, which is a good way to promote your website.
Test every possible path Facebook, Content syndication, paid ads all are good efforts for content promotion, but as a content writer you should be always in the hunt of other innovative paths for moving from better to best.
Reuse the words If you are spending sufficient amount of time in making an attractive content, try to think, how you can reuse the words with different audiences, to widen the reach of every word.
Use Linkedln: Like Facebook, Linkedln is a business oriented networking service. It is easier to target right audience on Linkedln, by sharing the post publicly, in groups or individuals.
Take a look on headlines Headlines can be called as face of content; it is an influencing factor for visitors to read the content, share it, and thereby distribute it.
Win relevant influencers It’s better to focus on relevant influencers and try to win their heart. Presently, finding influential persons have become easy due to social marketing, convince them with your content, and they can play an important role in sharing it.